BREW BETTER COFFEE

Great coffee doesn’t need to be complicated. A few measurements, the right grind, and a little preparation are all you need to get more from every cup.

BREWING IS ABOUT BALANCE

There’s no single setting that works for every brewing method. Grind size, temperature, and extraction time work together—and small adjustments can completely change what you taste in the cup.

FIND THE RIGHT EXTRACTION

Your grind should match your brewing method. Most pour-over preparations use a medium-fine grind, while French press and other full-immersion methods call for a slightly coarser grind. Espresso requires a fine grind, while Turkish coffee requires a finer grind still. Timing matters just as much. Full-immersion methods such as the Clever Dripper and French press typically require around four minutes, while pour-over methods such as Chemex can range from approximately 2½ to 4 minutes. And if something goes wrong, you’ll usually taste it. Coffee that tastes overly bitter or sour may be over-extracted, while a weak or watery cup may be under-extracted. Adjust your grind, water temperature, or extraction time and try again. Great brewing takes a little practice—but it doesn’t have to be complicated.
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Frequently Asked Questions

What brewing method is recommended for beginners?

We recommend starting with the V60 pour-over or a simple drip coffee maker. Both methods are easy to learn and allow you to get the most out of your coffee. The V60 offers more control over the brewing process and can bring out bright, nuanced flavors, while drip brewing is a convenient option for a consistent, everyday cup.

Why does my coffee taste bitter or sour?
Can I use the same bean for different brewing methods?
How do I make my coffee taste stronger?
How do I keep my coffee fresh?
Are Picacho's Coffees arabica or robusta?